“Darrell Alfonso writes for the people who run marketing ops like a business. Practical on team design, tooling and the friction that quietly slows a revenue engine.”

“Frameworks, tooling and AI workflows for GTM operations, written by people building GTM systems inside real revenue teams. The weekly Pulse alone is worth the subscribe.”

“Emily Kramer was the first head of marketing at Asana. MKT1 is the deepest research on building a B2B marketing function, with frameworks you can drop straight into a plan.”

“Jeff Ignacio writes RevOps from inside the build, at growth stage companies and at enterprise scale. The most practical read on standing up a revenue operations function.”

“GTM lessons from Europe, written as mini playbooks you can run. Koen’s piece on lost deals that never heard a no changed how I count a pipeline: the parked objection and the kept pilot are the ones worth counting.”

“Neil Weitzman has carried a bag and run GTM teams, and GTM or GTFO reads like it. Short, blunt pieces on selling, quota and the parts of the job most newsletters dress up. Read it when you want the operator version rather than the best-practice version.”

“Territory design is where most revenue plans quietly break. Hayes Davis treats it as an engineering problem, and his 2027 planning guide is the most usable I have read.”

“Sam Jacobs runs Pavilion, so he sees how revenue leaders are operating before the rest of us do. Sundays with Sam is his weekly read on the economy underneath the pipeline.”

“Toni Hohlbein is a 2x exited CRO who runs GTM on data, not instinct. Between the show and the newsletter, it is the closest thing to an MBA in SaaS revenue.”

“Kyle Poyar breaks down how the best startups actually grow, with real data on pricing, PLG and AI-native GTM. The benchmark read before you set a growth plan.”