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Your Skills Are Not a Stack
The Skill Stack, and why composition compounds where isolation does not
May 20
•
Rick Koleta
2
1
Retire the Channel That Built You
Channel Drag, and the channel mix you have to retire to grow
May 13
•
Rick Koleta
4
1
The Context Layer Is Becoming the Operating System of AI-Native GTM
Why MCPs are closing the fragmentation tax underneath the modern stack, and what changes when context carries across every agent, tool, and motion
Apr 23
•
Rick Koleta
7
1
The 41-Point Gap That Vertical AI Is Built to Close
83% of enterprises deployed AI. 42% of mid-market has. The gap between them is the biggest GTM opportunity in a decade.
Apr 9
•
Rick Koleta
42
1
When the Buyer Is a Machine, Every Layer Breaks
Agent-led purchasing does not change your pricing page, it restructures every layer of the revenue architecture underneath it
Apr 3
•
Rick Koleta
29
1
The New GTM Org
Why five people and an agent stack now outperform fifteen-person teams, and how to build the org that replaces the one you inherited
Mar 24
•
Rick Koleta
6
1
The AI-Native Revenue Engine
Why Information Architecture, Not Execution Speed, Will Define Modern GTM
Feb 18
•
Rick Koleta
8
1
GTM Tool Spend by Growth Stage
Why premature tooling turns leverage into coordination cost
Feb 13
•
Rick Koleta
7
1
The Org Chart Is Dead
How AI-native execution is replacing roles, teams, and GTM handoffs
Feb 11
•
Rick Koleta
11
1
Agentic GTM Requires Systems, Not Smarter Agents
Why AI-first go-to-market only works when context, orchestration, and execution are designed together
Feb 3
•
Rick Koleta
8
1
AI Just Broke Your Pricing. Here’s How to Tell.
How AI rewrites cost physics, value creation, and the revenue architecture behind modern SaaS
Nov 28, 2025
•
Rick Koleta
4
1
Modern GTM Is Entering Phase 2: From Productivity to Intelligence
How to build a go-to-market system that doesn’t just automate work but compounds intelligence
Nov 12, 2025
•
Rick Koleta
6
1
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