GTM Vault

GTM Vault

51:52
Coffee Walk 1 | We Left Billions on the Table by Staying in One Country
Barbaros Ozbugutu, co-founder of iyzico and Donnerstag.ai
 • Rick Koleta
Read inside OpenAI, Anthropic, Google and Meta. Built from 50+ operators on the record.
Read inside OpenAI, Anthropic, Google and Meta. Built from 50+ operators on the record.
27,000+ founders and revenue leaders in 150+ countries. Every episode is in the Library as a searchable playbook, with the stack and the full transcript. Open to everyone, no sign-in.
The Library is open to everyone: every episode as a searchable playbook, plus the Stack Index. Subscribe free and every new episode arrives by email. Read inside OpenAI, Anthropic, Meta and Google by 27,000+ founders and revenue leaders.

The GTM Vault Podcast

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38:45
GTM 54 | Salesforce Orgs Do Not Break, They Accumulate
Jelle van Geuns, founder and CEO at Cirra AI
 • Rick Koleta
47:24
GTM 53 | Stacked Signals Generate 19x the Pipeline
Christian Kletzl, co-founder and CEO at UserGems
 • Rick Koleta
44:07
GTM 52 | You Have No Relationship With the AI
Ariel Hitron, co-founder and CEO at Second Nature
 • Rick Koleta
36:24
GTM 51 | LinkedIn Is Your Audience, Not Your Network
Olivier Roth, co-founder and Chief Growth Officer at The Swarm
 • Rick Koleta
28:38
GTM 50 | The Next Buyer of Your Data Is Not a Person
Yoni Tserruya rebuilt Lusha for agents that query live, because a third of a static list is wrong by the time the last rep touches it
 • Rick Koleta
45:29
GTM 49 | Your Website Converts at 1 Percent Because It Was Built for Reading, Not Buying
Hao Sheng of expertise.ai watches 80 million clicks a month, and part of the traffic you are paying for is agents who will never fill out a form
 • Rick Koleta
28:34
GTM 48 | The Transcript Is the Commodity, the Context Is the Asset
Gorish Aggarwal spent 18 months building a context graph his better-funded competitors cannot copy, and now he says delete Gong
 • Rick Koleta
29:26
GTM 47 | Authentication Was Never the Hard Part
Why the identity stack tells you who logged in, and why that is the wrong question the moment an agent steps through the door
 • Rick Koleta
38:48
GTM 46 | Context Is GTM Infrastructure, Not a Tool Connector
Why connecting Claude to MCP servers fails the moment teams try to scale it, and what changes when context is built upstream of every agent
 • Rick Koleta
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Three shows, one system. Operators from Clarify, Second Nature, The Swarm and Intellistack show their stacks on the record, open to everyone in the Library. Subscribe free and every new episode arrives by email.
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Revenue architecture for AI-native GTM: the stacks, the decisions and the tools, from the operators who ran them.
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